


Ink to Income: The Business Setup Guide by Carla Ricciardone
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Ink to Income: The Business Setup Guide by Carla Ricciardone is every PMU artist’s go-to downloadable resource for turning skill into a thriving business. Packed with PDFs, checklists, templates, and practical tools, it helps artists confidently set up, run, and grow their PMU career.
Business Setup & Finance: Utilize checklists and worksheets to choose your business structure, obtain licenses, manage banking and accounting, track expenses, and set profitable pricing.
Insurance, Legal, & Contracts: Protect yourself with ready-to-use contracts, studio policies, and guidance on insurance and compliance.
Marketing & Branding: Follow practical templates and exercises to define your brand, attract clients, and create a professional, memorable presence.
Studio & Operations: Use actionable tools to set up your workspace, meet health regulations, manage clients, and scale beyond solo appointments.
With step-by-step guidance and editable templates, this resource gives artists everything they need to confidently launch and grow a successful PMU business.
Product Details
Chapter Breakdown:
- Business Setup Checklist
- Legal Setup Checklist
- Readiness Checklist
- PMU Business Finance Setup Checklist
- PMU Insurance & Legal Protection Checklist
- Permanent Makeup Business Plan
- Cost Breakdown & Analysis Worksheet
- PMU Branding and Marketing Workbook
- Client Information, Consent & Liability Waiver Agreement
- NDA Agreement
- PMU Service Agreement
- Booth or Chair Agreement
- Studio Policy
- Employee Agreement
- Independent Contractor Agreement
- PMU Studio Setup & Workspace Master Workbook
- Client Form Templates
- State Licensing Boards
- PMU Startup Checklist
Tina's Notes
This resource provides artists with step-by-step tools, checklists, and templates to confidently set up, run, and grow your PMU business.
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The Collective+ is the most comprehensive permanent makeup education platform, offering clear, actionable techniques from expert instructors with over 10,000 hours of combined industry knowledge. Whether you’re a beginner artist or a seasoned professional, you’ll find courses on everything from business strategies and development to advanced permanent makeup techniques like ombré & nano brows, sharp eyeliner, lip blush, neutralization, and more! With new content added monthly, The Collective+ will keep you ahead of the trends. The next generation of education is here—and it’s finally designed to keep up with the industry.
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